If no, things are better and you’re on track to accomplish your objectives for 2014, great.
If yes, then why is the question because there are many reasons why a practice or business would plateau (just like there are many reasons why a patients health can plateau). Have you applied the same reasoning you would offer them to your current situation?
If you are where you were this time last year and your objective was maintenance…terrific.
If you had no plan to accomplish anything beyond the status quo and the status quo has been maintained…also good.
What if you wanted more this year than you’re likely to get?
Was your vision precise, measurable and important to you?
Did you or do you have the skills, talents and abilities to create what you envisioned?
Did you have or put together the team and the resources to get you there?
Did you have a plan and, if so, did you follow it?
The most common reason for being on or being stuck on a plateau is unconscious planning to get to the plateau but no conscious planning to get beyond it. The adage, “what got you here won’t get you there” is appropriate.
But wait…did you or are you using the plateau to your greatest advantage and did you gauge your progress just on the numbers?
After all, a plateau allows you to become more efficient and use your time differently…did you?
A plateau creates an opportunity to find and train the team that will get you where you want to go…did you?
A plateau gives you the opportunity to re-organize your business, time and practice to move forward…did you?
A plateau may be a reflection of changing the composition of your practice from symptoms to wellness or individuals to families or from insurance to cash…all good things.
A plateau may provide you with the time and incentive to look at marketing differently or to institute (finally) a cohesive patient education program…also good.
While a plateau may be perceived as a stagnant position within the practice, as a coach I am far more interested in getting you past it than in what precipitated it. I’m reminded of an old Dr. Kentism. “do you have 20 years of practice experience or 1 year of experience 20 times?”
Want to look at it together?
Here’s what happened when one doc did:
Enjoyed my call immensely today. I can honestly say that in just a few calls you have made my day. I am motivated to have some fun in practice and to figure out how to earn a great living again. Thank you. CI
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Here’s this week’s Motivational Moment.
Please share your favorite motivational quote, verse, prayer, or saying with me so I can share it with others.
“The more aware of your intentions and your experiences you become, the more you will be able to connect the two, and the more you will be able to create the experiences of your life consciously.
This is the development of mastery.
It is the creation of authentic power.”
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